Built by people who have spent their careers alongside practitioners
For more than 18 years each, the two of us have worked with practitioners in their offices: chiropractors, naturopathic doctors, acupuncturists and medical doctors. We helped them reach more patients, build their practices and grow their networks. Again and again, we saw the same thing. Great clinical care doesn't always get found.
The practices that grew showed up for their patients consistently, with a message that sounded like the doctor. Most practitioners don't have the hours to do that and still see patients. And the agencies that offered to help missed what matters most. Every practitioner has a unique philosophy of patient care: how they listen, what they believe in and how they guide each patient toward better health. Most agencies never take the time to understand it, so their marketing could belong to anyone.
Comprehensive Wellness Solutions is our answer. Every month, each practice receives marketing written in its own voice and true to its philosophy of care, reviewed with the attention a licensed practitioner expects, and ready to use. It's the work we've always done, now built to serve practices everywhere.
Chris Burdick is a practice-growth consultant, a certified Applied Clinical Nutritionist and the founder of Comprehensive Wellness Solutions. For more than 18 years he has partnered with chiropractors, acupuncturists, medical doctors and naturopathic doctors to help them reach and serve more patients.
His career spans leadership and consulting roles with some of the most respected names in practitioner nutrition, including Standard Process, MediHerb, Gaia Herbs and Doctor's Research (Food Research), along with years of advising practices on practice management and marketing. He is an award-winning leader and a respected educator for practitioners and patients alike.
Chris has always believed that great clinical care deserves to be found. CWS is the culmination of that belief, connecting patients with the practitioners who can help them, in each practitioner's own voice.
Christopher Lippe is a healthcare entrepreneur and growth strategist with extensive experience helping healthcare practitioners turn great clinical care into thriving, sustainable practices.
Throughout his career, Christopher has built and grown practitioner networks, developed healthcare marketing and patient-acquisition strategies, and helped practices identify new revenue opportunities while improving the way they engage and retain patients. His work includes building a nationwide network of more than 600 healthcare practitioners and developing systems that translate marketing into measurable practice growth.
He believes crafting the right message, in the practitioner's own voice and tone, is at the core of practice building, and that conviction shapes everything CWS delivers.
